Tuesday, December 28, 2010

20% OFF New Year's Electric Bike Sale: ENDS 10th Jan. 2011

Dear Friends,

As a big Thank You to everyone who has entered our Facebook Electric Bike competition, but was unlucky to win, we are offering a 20% discount on any purchases on our website from today until January 10th, 2011. Simply enter the following Coupon Code at checkout:  RB266LX90

This 20% Discount is available on any product from our website: http://www.reefbikes.com.au

Please feel free to share this discount to your family and friends.

At Reef Bikes, we are committed to promoting healthy living and green technology with great-looking, quality electric bicycles to suit your lifestyle.
We are set for a huge year, and we hope you join us for the ride.

Thank you again for your support and with best wishes for the New Year,

Jovan & George

Friday, December 10, 2010

Electric Bicycles Can Get More Women Riding Bikes

I read a recent report in the UK where it says men are 3 times more likely to commute to work on a bicycle. I'm confident in assuming the figures are similar here.

It made me think: Why is it that women are not as adventurous as men when it comes to cycling to work?

I came to the conclusion that there are two main reasons for this.

1. I think, in general, woman are probably more anxious than men regarding safety. They probably choose not to ride to work because it is not safe for them to do so. This will most likely be because of a lack of (or non-existent), bike paths from their home to their place of work.

2. The other reason, I think is that women are probably more anxious than men about the hills and the physical pain riding a bike has on their legs. This is where an electric bike can really be of use.

An e-bike gently expands the distance you can ride a bicycle as well as your strength. It allows you to go up hills and ride longer distances without getting tired. The little extra boost is just enough to get up steep hills or avoid dangerous traffic situations with more ease.

Simply put, the electric bike is a confidence booster, which can be important for female cyclists and encourage them to commute by bike to work.